LeBron James' ESPN special The Decision delivered a ratings bounty for ESPN on Thursday night. The one-hour special, in which James announced his decision to join the Miami Heat, was viewed by 9.9 million viewers.
James delivered the highest ratings for any program (on broadcast or cable) for that night. It was also ESPN's highest overnight rating for any non-NFL program this year.
The Decision was also a hit online. It generated more than 300,000 unique viewers.
~Papi Chulo~
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